The board of directors of a food company decides to present a proposal for a new product to its shareholders. At this meeting, the average scores given by a group of consumers who tried the new product and two similar competing products (A and B) were presented.
The characteristic that gives the greatest relative advantage to the proposed product and that can be used by the board to encourage its production is
(A) texture.
(B) color.
(C) size.
(D) flavor.
(E) odor.